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Return on Investment »

The ROI on a kiosk program takes two forms: the benefits you can quantify easily and those that are more elusive but no less important

It's difficult to quantify the loyalty that can result from customers who enjoy the value they get from using your kiosk, and the value that comes when they tell their friends about the great recipe they picked up or the savings they enjoyed from your kiosk coupons. It's harder yet to monetize the feelings created when the kiosk promotes how your store's customers raised many many dollars for the local food bank or other local charity.

It's much easier to quantify the increased sales you'll get when products are promoted on the kiosk digital sign, profiled in recipes and tied to coupons.

It's also easier to quantify the value of a digital sign ad impression, the number of people who take a kiosk survey and provide you with their opinions, the number of people who opt-in to receive marketing messages from you on an ongoing basis.

In fact, it's so easy to quantify these items that we'll help you reduce the cost of your kiosk program by packaging and offering these benefits to third party suppliers. Charging for digital sign advertising, recipe sponsorship and product placement, a month's worth of survey time on your kiosk, running a contest, capturing leads means that you kiosk program can become a revenue generation - it can actually make money for you.

Contact us and we'll show you how!